team of four. profitable. customers are happy. no fundraising, no aggressive growth targets, no pressure.
founder friends keep asking when we're going to scale. investors i meet at events ask what our growth rate is. feels like there's this assumption that if you're not trying to 10x you're doing something wrong.
we grow about 15% a year. add features our customers ask for. fix bugs. improve the product. nobody's working crazy hours. nobody's burned out.
could we grow faster if we hired more people and spent more on ads? probably. do i want to manage a team of 15 and deal with that complexity? absolutely not.
feels like there's only one accepted path in SaaS and anything else is treated like you're not ambitious enough. but i'm building the business i want to work in, not the business that fits someone else's playbook.
anyone else in this zone or am i missing something about why growth matters so much?