Timing is everything: How to increase survey response rates

At zenloop, we help companies listen to their customers, understand feedback, and respond quickly. One key factor for successful surveys is timing.

The response rate, that is, the proportion of customers who actually complete a survey, can depend on several factors:

Timing of the request: Day of the week and time of day can significantly affect participation.
Email subject line: Make it clear, engaging, and explain why completing the survey is worthwhile.
Low barriers: Allow customers to provide feedback directly in the email, without requiring multiple clicks.

Making these adjustments can significantly improve response rates.
What strategies have you found effective for increasing customer feedback?