I have been on X for a year, all I can say X is such hit or miss that it doesn't even make sense there seems to be no formula and some does work to certain extent like 1k to 5k views that's it.
It requires tremendous amount of luck. Some gets lucky tries to pretend they cracked the code and sell it.
X has become so inconsistent those big player in SaaS like Simon Hoiberg is getting like 1 to 2 comments on there post like what is happening he has around 250k~ around followers. What's the point of following if the only criteria is engagement? Hoping and praying to God after each post knowing that all the hardwork we did makes it viral before the post vanishes in the algo.
It seems tho gurus who say build personal brand on X, it works. How in the world I'm seeing such difference in followings and engagement? What's the point of having followers?
Those who follow should see his post right? 250k followers and barely any comments. It doesn't seems right. It makes me hold back from building personal brand, what if I end up like him after so much effort.
Am I the only one feeling this?