We already have paying customers at Prefer.
Today we got something that felt different.
Someone became our first customer on our highest-priced plan.
$399/month.
No discount. No custom pricing.
They saw the plans, looked at what Prefer does, and chose the most expensive one.
Honestly, this feels like a bigger validation than our first customer.
The first few customers tell you:
“Someone is willing to pay for this.”
But someone choosing your highest tier tells you:
“Someone sees enough value here to pay significantly more for it.”
That's a pretty powerful signal when you're still figuring out pricing and positioning.
We obviously have a long way to go.
One customer doesn't prove product-market fit.
But it's a damn good signal.
Now the interesting part: figuring out exactly why they chose the $399 plan and making sure we can repeat it.
For the founders here: what was the customer/revenue milestone that made you feel like, “Okay, we are actually onto something”?
