After testing multiple approaches, I've developed a method that consistently gets me 15 quality responses from 25 accepted connections. Here's the playbook:
Step 1: Smart Targeting
Instead of randomly hunting for prospects, leverage LinkedIn events as your source. Search for your industry keyword, hit the "Events" tab, and register for the most popular ones. This gives you access to a pre-qualified list of active participants in your space.
(you can also use this tool to get high intent leads + do linkedIn outreach)
Pro tip: Focus on less senior profiles since they're typically more open to new solutions and respond more frequently.
Step 2: The Connection Request (Desktop Only)
Keep it simple and genuine: "Hi [first name], noticed we're both in the [industry] space, would be great to connect!"
Step 3: Build Rapport Before Pitching
Once connected, wait 24 hours. If they post content, engage with a thoughtful comment (not just "Great post!").
Step 4: The Message That Converts Instead of selling directly
Take a consultative approach:
This approach transforms a cold pitch into a valuable conversation. Even if your product doesn't match their current needs, you gather insights to improve your offering or identify new use cases.
Bonus: Polish your profile with a clear photo and bio that tells your story.
Stop selling and start helping. The best sales conversations happen when you genuinely care about solving someone else's problems.
Good luck !