Anyone here has found personal branding or building in public useful for a b2b niche SaaS?
I have been talking to many marketing agencies/freelancers. Most of them have told me to start personal branding. They say that people trust you more than your product.
I have launched my product exactly two months back on playstore. So far everything is organic. We have 100+ downloads and a total of 10 paying users (4 local sales + 2 cold calls + 4 from playstore that got converted after 30day trial)
I want to scale to my first 100 paying customers. How can I do that? Will personal branding work?