$100 MRR sounds easy right? Just 2 people paying you $50 a month. Done.
WRONG.
Here are the real numbers from my SaaS this month:
All within normal ranges for a SaaS. The CTA rate is actually pretty high.
So to hit $100 MRR at $50/month, I need roughly 800 people on my website. And it's not as cumulative as you think - 12 month retention sits around 30%.
Do you have a plan to get 800 people to your website in a month?
For context, that's about $800 in Google Ads. For a $100/month product. You'd basically break even.
As someone who's got that many visitors in almost a single day - here's what it actually looks like. Relentlessly posting on Reddit, getting half your posts and accounts banned, finally making a post that gets a few upvotes and you're happy - then you check Google Analytics and see only 10 website views.
But here's the part nobody mentions.
You don't need 800 people. You need 8,000.
Why? Because you're not telepathic. The 800 assumes you've already built the perfect product people will pay for. You need about 7,200 just to learn and shape it into that product. That's months of posting for a few hours a day (AI doesn't work for this). All with no sign of hope.
Now compare that to a $150k/yr dev job: decent degree, 50 applications, done.
So what's the point? Not to tell you to get a job. The opposite.
Stop comparing yourself to those "$20K MRR in 3 months" screenshots. You might already be doing the right things. Sometimes you just need more time.
A lot more.