Anyone else finds launching harder than actually building?

I’m a developer and honestly building the product is usually the easy part for me

What really messes with me is the launch part

What to write

Where to post

How not to sound spammy

Product Hunt

Reddit rules

Timing

All that stuff

I’ve seen so many solid products just disappear because nobody ever hears about them

Curious how you all deal with launch and distribution

Do you just wing it

Hire someone

Or kind of ignore it and hope for the best

Would love to hear real experiences

Author: Fearless_Ad2156